Alternate

Designates substitute versions for the document in which the link occurs. When used together with the lang attribute, it implies a translated version of the document. When used together with the media attribute, it implies a version designed for a different medium (or media).

Stylesheet

Refers to an external style sheet. This is used together with the link type “Alternate” for user-selectable alternate style sheets.

Start

Refers to the first document in a collection of documents. This link type tells search engines which document is considered by the author to be the starting point of the collection.

Next

Refers to the next document in a linear sequence of documents. User agents may choose to preload the “next” document, to reduce the perceived load time.

Prev

Refers to the previous document in an ordered series of documents. Some user agents also support the synonym “Previous”.

Contents

Refers to a document serving as a table of contents. Some user agents also support the synonym ToC (from “Table of Contents”).

Index

Refers to a document providing an index for the current document.

Glossary

Refers to a document providing a glossary of terms that pertain to the current document.

Copyright

Refers to a copyright statement for the current document.

Chapter

Refers to a document serving as a chapter in a collection of documents.

Section

Refers to a document serving as a section in a collection of documents.

Subsection

Refers to a document serving as a subsection in a collection of documents.

Appendix

Refers to a document serving as an appendix in a collection of documents.

Help

Refers to a document offering help (more information, links to other sources information, etc.)

Bookmark

Refers to a bookmark. A bookmark is a link to a key entry point within an extended document.

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Each document should have keywords. The words you use to describe your document should occur in the document body text.

Description

Each document should have a description. The words you use to describe your document should occur in the document body text.

Author

Each document should have at least one author. The author can be an organization, one or more individuals, or both.

Language

The language Meta tags indicates the primary language of a document. There is a list of common language codes. For example, the language code for United States English is en-us.

Robots

The robots Meta tag value provides instructions to crawlers on how to crawl, or index, the document and other documents linked to it.

Rating

The rating tag reveals information about the content of your document to users. This helps users to screen information that might not be appropriate for all viewers.

Copyright

The copyright Meta tag includes the name of the copyright holder and a statement of permissible use

Local Search Engine Optimization Benefits Online and Offline Businesses

With the advent of mobile web browsers and the increased ability to alter websites for tiny screens; local search is going to trump all other searches. Currently, people searching for local products and services end up in some directory or phone listing page. If you do not have a website listing, due to poor exposure or no website, people tend not to come to your bricks and mortar business because they can not pre-screen your services and pricing online. With mobile search, searchers/customers are in your locality. It doesn’t matter if you have a website or not. They are likely to stop at your local business if you are one of the bricks and mortar companies listed within a few miles of their current location.

Is your website or business optimized for local mobile search?

At this point in the game there aren’t massive amounts of listings in all categories. In some areas we have found that there is only one listing. Guess who is going to get the local traffic? The single locally optimized business listing.

We can convert your current site to be mobile search compatible.

Sample: www.jasontchandler.com/ and www.askdrelen.com/shownotes/

Welcome. Feel free to send us any questions or comments.

Christine

SEO Newbie - 65%

Are you an SEO Expert?